Creative

Dan Cunningham on Relaunching Berghaus' Icons with Liam Gallagher and Why Lidl's Playful Reaction Boosts Both Brands
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Dan Cunningham on Relaunching Berghaus' Icons with Liam Gallagher and Why Lidl's Playful Reaction Boosts Both Brands

Jason Papp
Why ASICS’ New Social Campaign "15 Minute Weight Loss" Is Taking a Weight Off Our Minds
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Why ASICS’ New Social Campaign "15 Minute Weight Loss" Is Taking a Weight Off Our Minds

Here's What CMOs Can Learn About Brand Authenticity From Louis Vuitton's Core Values Campaign with Federer and Nadal
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Here's What CMOs Can Learn About Brand Authenticity From Louis Vuitton's Core Values Campaign with Federer and Nadal

THE GOODS Guide: What to Wear to Cannes Lions Festival of Creativity
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THE GOODS Guide: What to Wear to Cannes Lions Festival of Creativity

Talking Strategy With Taco Bell and Their Latest 'Taco Twosday' Campaign With LeBron James and Jason Sudeikis
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Talking Strategy With Taco Bell and Their Latest 'Taco Twosday' Campaign With LeBron James and Jason Sudeikis

Pump Fiction: Mother London Marries M&S's Rich Advertising Heritage With Modern Splendour
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Pump Fiction: Mother London Marries M&S's Rich Advertising Heritage With Modern Splendour

Here's How British Supermarket Sainsbury's 'Good Food For All' Campaign Will Strengthen Its Market Share
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Here's How British Supermarket Sainsbury's 'Good Food For All' Campaign Will Strengthen Its Market Share

Stanley Tucci’s New Tenacious Gin Cocktail Recipe and Tanqueray's New Bottle Design
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Stanley Tucci’s New Tenacious Gin Cocktail Recipe and Tanqueray's New Bottle Design

If Ron Burgundy Directed Ads: Unpacking Uber Carshare's Bold Australia Campaign
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If Ron Burgundy Directed Ads: Unpacking Uber Carshare's Bold Australia Campaign

Here's Why Specsavers Latest OOH Stunt in Edinburgh is a Spectacular Sight
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Here's Why Specsavers Latest OOH Stunt in Edinburgh is a Spectacular Sight